Willing Beauty: My Why

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I stumbled upon Willing Beauty by accident. I’ll blame my daughter Angie for this, but I was truly looking for a skincare line for her. She’s still on the young side but will often come to my room before bed and ask me to put a ‘night cream’ on her face. As a competitive gymnast, she has learned the importance of washing her face and removing the sweat from her skin. So there I was, surfing the internet for a safe skincare line for girls.

Then I found it, Willa skincare!

I liked the Willa skincare line because it was simple, clean, easy to use and best of all, free of parabens, sulfates, DEA, phthalates, mineral oils, chemical sunscreens and synthetic fragrances. A skincare line that was easy, and one that I could trust.

Then I found Willing Beauty, and the rest is history.

I’m not going to lie, I was really drawn to the pretty packaging first. I’m a sucker for good design and I do admittedly at times judge books by their cover. In this case though, it was way more than a pretty package. As someone who has struggled with acne-prone skin since I was a pre-teen, I’m not over exaggerating when I say I’ve tried hundreds of skincare lines. All of them making grandiose claims, some full of toxic and harmful ingredients, some uber-expensive and literally unaffordable, some esthetician-recommended, some internet-reviewed sensations, and some even bleaching my nicest towels and bedding (thanks a lot benzoyl peroxide.)

What I’ve found to be true of Willing Beauty is this: It’s simple, it’s safe, it’s nourishing, it’s full of antioxidants and high-performing ingredients. My skin tone and texture has improved dramatically. Will I still get an occasional breakout? Yes! But the thing that has changed is my skin just looks and feels healthy and I know that what I’m putting on my skin contains no harmful or harsh ingredients.

Willing Beauty - Simply Safer Skincare

What about my willa girl?

Here’s a photo of my daughter Angie prepping for a gymnastics meet with willa Face the Day tinted primer and our family- favorite XO Coconut Lip Oil. Her skin deserves the best start, and I trust Willing Beauty’s willa skincare line as she begins to learn how to care and keep beautiful skin. 

I’ll continue to update you with my results on this blog and Instagram. If you’re interested in shopping, learning more about the business or if you simply want to chat, get in touch!

Are you willing to share? I’d love to hear from you!